Sundar Pichai, the head of Google and parent company Alphabet has said artificial intelligence (AI) needs to be regulated. He had said this at the time of writing in the Financial Times where individual areas of AI development like self-driving cars and health tech requires tailored rules.
Last week it was revealed European Commission is considering five year ban on facial recognition. Mr. Pichai had said that AI had tremendous potential but with it comes the dangers such as misuse of deepfakes, which are computer generated clips, which are designed to look real.
Maria Axente, incharge of AI lead at Pricewater house Coopers, told BBC that regulation is the right thing to do. Mr Pichai will be talking at the World Economic Forum, which will take place this week in Switzerland. Microsoft Satya Nadella and Huawei founder Ren Zhengfei will also be there.