Infosys launches innovation studio in Shoreditch London

Infosys and Brilliant Basics

Bengaluru headquartered software company Infosys has launched a new experience design and innovation studio in Shoreditch, London. According to reports, the facility is supported by Brilliant Basics which is a European design thinking firm taken over by Infosys in 2017.

This latest development by Infosys has been witnessed as a move to co-create and co-innovate business solutions globally. Moreover, this project will also enhance cliental base and is likely to expand global business of digital studios, centering around customer experience. The undertaking will also improve business with best design, artificial intelligence, innovation and other emerging technology capabilities, in addition to developing positive opportunities for its clients to collaborate, innovate and ideate with the use of advanced technology such as 5G, IoT, AI and AR/VR.

According to reports, Infosys Experience Design & Innovation Studio can accommodate about 250 employees. The studio will allegedly provide local start-ups the opportunity to present their products to clients.

“The studio will hire and scale talent with capabilities in experience design, innovation strategy, and customer-centric technologies, and will focus on the development of emerging technologies for use in a wide range of UK businesses, including those in financial services, manufacturing, retail, and telecom,” said a spokesperson from Infosys.

Moreover, the project is powered by Brilliant Basics which will encourage a design-led mindset and also drive customer-centric focus on client’s digital transformation agendas. “Our global network of connected studios brings together the best of design and technology, knowledge, innovation, and experience from across the world to drive the digital agenda for clients locally. We have invested in the heart of Silicon Roundabout in London because of the larger presence of entrepreneurs, innovative start-up ecosystem, proximity to some of the world’s largest and most successful brands and the access to diverse talent,” commented Ravi Kumar S., President of Infosys.